Webinar: Meta costs are at a 3-year low, what does this mean for Q4 strategy?

Wednesday 2nd August 2023
11:00 AM – 12:00 PM (BST)

Meta costs have fallen through the floor, with CPM down by an average of 35% YoY across our portfolio of clients.

Meanwhile, average conversion rates are up 48% YoY, driving down customer acquisition costs.

Join us on Wednesday 2nd August at 11:00 AM BST for this one-off webinar for ecommerce brands, where we will explain how to leverage the current opportunity on Meta to win this Q4.

Register now

Why attend?

In this webinar, Nest’s Luke Jonas, Arnaud Betourne and Rodrigo Aspillaga
will explain the trends behind better Meta results, including:

Reduced competition
Advertisers that remain on Meta are benefitting from reduced competition due to macro-economic issues, and a shift back to offline following the pandemic

Higher conversions behind surge in ROAS
Conversion rates on Meta are comfortably higher at a 48% increase YoY due to a combination of better attribution and enhancements to Meta’s algorithm improving targeting 

Improved ROAS = an opportunity to scale spend
Cheaper traffic and better conversions from Meta means we’re seeing 34% higher ROAS over the past three months – and have been able to scale spend accordingly

Ready to sign up?

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Wild logo
Nadine logo
Finisterre logo
Goose & Gander logo
Missoma logo
Decathlon
Mint Velvet
Waterdrop logo
Saint + Sofia
The Giving Movement
WYSE logo
Reiss logo
Athletic Greens logo
Trinny London logo
Organic Basics logo
hims logo
Me+Em logo
Crew Clothing logo
Monsoon logo