Adweek: ‘Crew Clothing enhances revenue growth with Nest & Wunderkind partnerships’

Adweek recently reported on Nest’s joint strategy with Wunderkind: Crew Clothing enhances revenue growth with Nest & Wunderkind partnerships

“Crew Clothing, a brand synonymous with stylish British-inspired casual wear, faced challenges of maximizing growth from online channels. The brand turned to Nest, a paid social agency, and Wunderkind to help solve their challenges, and achieve their revenue growth goals. Historically, Crew Clothing’s paid social strategy leaned heavily towards retention and retargeting, and overlooked any opportunities for customer acquisition – vital for sustained growth.

“By partnering with Nest for paid social, Crew Clothing realigned their strategy to focus on new customer acquisition and brand awareness. Nest’s efficient media buying and creative strategies delivered for the retail brand. After implementation, Crew Clothing saw a 3x increase in purchases from new customers, which helped support stable revenue and gains in long-term brand health,” the publication reported.

Find out more in the Adweek feature and read Nest’s full case study here.