James Mullard 1 min read

Keep Optimising: ‘Black Friday Tips 2022’

Nest’s Arnaud Betourne recently appeared on Keep Optimising Marketing Podcast episode: ‘Black Friday Tips 2022’.

“Your creative is going to be one of the key factors that will help your brand stand out and cut through the noise,” Betourne explained.

“Constant testing throughout Q3 should be done to know what resonates with your audience, attracts their attention, and increases conversion.”

Listen to the podcast here.

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  • Performance and creative agency for brands including Hims, Urban Outfitters and The Folio Society.
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