Keep Optimising: ‘Facebook Ads: The latest video and graphics tips’

Nest’s Head of Creative Ben Ryder recently appeared on Keep Optimising Marketing Podcast episode: ‘Facebook Ads: The latest Video and Graphics tips’.

“The best way to improve your creative and to learn is by testing, and do it in a structured way,” Ryder explained.

“Pose a question each time you test. That will make the insights more meaningful, especially if your question is answered at the end of the activity. And even when you find out something didn’t work, you still gain some understanding that can help you in the future.

Listen to the podcast here.