Performance Marketing World: ‘Increased spend in TikTok in 2023 planned by 85% of brands’
Performance Marketing World recently reported on Nest’s ad trends data: ‘Increased spend in TikTok in 2023 planned by 85% of brands’.
“The findings from ecommerce creative and social media agency Nest reveal a 27% global increase in CPM over Q2 2022 compared to Q2 2021, and a 22% uptick in CPC,” the publication reported.
Find out more in the Performance Marketing World feature and read Nest’s full report here.
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