Nest State of the Market: Q&A with Finisterre’s Bronwen Foster-Butler
“All the data shows that a recession is a time to increase your share of voice. Brands that do this will win in the long term.
It requires courage, it requires bravery, and it requires an open-minded CFO and board who are going to back you and support you.”
Bronwen Foster-Butler, Chief Marketing Officer at Nest client Finisterre
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